Get images perfectly sized for Instagram posts, stories, reels, and profile pictures. Convert to optimal format and dimensions — free.
Instagram Specs (2026)
| Type | Dimensions | Ratio | Format |
|---|---|---|---|
| Square Post | 1080 × 1080 px | 1:1 | JPG |
| Portrait Post | 1080 × 1350 px | 4:5 | JPG |
| Story / Reel | 1080 × 1920 px | 9:16 | JPG |
| Profile Picture | 320 × 320 px | 1:1 | JPG |
Instagram re-compresses everything to JPG. Upload pre-optimised JPG at quality 95 for best results — uploading PNG means Instagram compresses more aggressively.
Pro Tips
Upload JPG, not PNG. Use 1080px width minimum. For iPhone photos, convert HEIC first: HEIC to JPG.
Frequently Asked Questions
Best format for Instagram?
JPG at quality 95, 1080px width. Instagram converts all uploads to JPG internally.
Why do my photos look blurry?
Instagram re-compressed an already-compressed image. Upload highest quality possible (JPG q95, 1080px).
Can I upload WebP or HEIC?
Instagram doesn't accept them directly. Convert first: WebP to JPG or HEIC to JPG.